Create Social Media Magic With a Daily Strategy

Spending time on social media is a must within our business. But what is the best way to get the most in return for your efforts without taking time away from other business-building activities?

On Thursday February 16th, Better Homes and Gardens® Real Estate was proud to be the only real estate company to host an event at Social Media Week in New York. The event, titled “From House to Home: Social Media’s Impact on Buying, Designing and Selling a Home,” included Kim-Marie Mullen, social media expert and Business Development Manager at Better Homes and Gardens® Real Estate Rand Realty.

We sat down with Kim-Marie after Social Media Week and asked her to share a few tips and tricks to managing social media as well as her favorite tools.

Creating Your Social Media Strategy Q:  How do you plan posts and tweets throughout the week?

Kim-Marie:  I would encourage anyone dabbling in a few different social channels (e.g. Facebook, Tw

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The Best Spot in Town

Dear Reader,

Right here. This is the best spot in town for swimming. Brilliant white sand. Smooth, clear turquoise water. To my left the beach makes a wide sweep to the next point. Here the sand is a rich tan, and the water rougher. Not so good for swimming but hypnotic to gaze into the shifting colors of light and dark blue. Surf breaks on the reef offshore.

Everywhere palm trees grow where nature intends. At night warm breezes rustle through the palms.

This time of year the weather is perfect. Mornings start fresh with temperatures in the mid-seventies. Perfect for long walks on the beach. In the afternoon, it warms up to the eighties. The evenings are comfortable for al fresco dining. The breezes across the peninsula keep things fresh.

Las Terrenas in the Dominican Republic’s Samana peninsula is a little piece of paradise. A perfect place for a beach home. <

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17 Things To Do With Mega Millions Winnings

The Mega Millions lottery is up to a massive $540 million (as of this writing).

You don’t need to rub your eyes or adjust your monitor – $540 million.

That is an absurd amount of money. Seriously, I would be alright with having just 1/540th of that in my bank account.

So I got to thinkin’: What crazy things could I buy for $540 million?

Bear in mind – all of these are before taxes inevitably take half, so don’t be that guy that comments and says “Well, Eric, do you live under a rock and not realize that taxes will take a good chunk of money out, as well as the fact that you might have to split the winnings with another winner?”

This is supposed to be a satire piece. Treat it as s

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Florida’s building codes rated best in hurricane protection

The state got 95 points out of 100, and the institute praised its “well-developed system for regulation of all aspects of code adoption and enforcement, code enforcement training and certification, and licensing requirements for contractors and subcontractors .”

Institute President Julie Roch­man presented the findings at the National Hurricane Conference on Wednesday.

In what the agency said was the first state-by-state assessment of its kind, it cited Florida’s mandatory programs for code officials’ certification, training and continuing education, as well as its required licensing of general, plumbing, mechanical, electrical and roofing contractors.

Florida’s codes underwent a major overhaul after Hurricane Andrew slammed South Florida in 1992.

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Does the robo-settlement do anything to speed up short sales?

 

While much of the focus on the robo-signing settlement has been on restitution and relief for foreclosure victims and underwater homeowners, part of the settlement also impacts short sales. The settlement forces mortgage servicers to meet a strict short sale timeline or face financial penalties.

The robo-settlement rules regarding short sales matches the short-sale timeline established in 2010 by the Home Affordable Foreclosure Alternatives (HAFA) program.

“The short sale rules set up by the AG settlement are not really new, they just add a layer of accountability,” says Christopher Plummer, managing director of the Wingspan Real Estate Network in Dallas. “It’

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